Research, continuous innovation, and customer focus is central to Olive & Branch M&D’s strategy.
Research and innovation form the foundation of our customer-focused growth strategy. It is our strength in innovation coupled with our years of engineering and technical experience, that enable us to develop value-added formulations that solve specific customer challenges. Because we understand the customer and market needs, we are able to develop fit-for-purpose products that improve performance and provide our customers with a valuable competitive advantage. We are continuously introducing sustainable product solutions into the market that conserve resources and improve quality, economy, reliability, and performance. This is how we ensure long-term success with our customers across the industries we serve.
Collaboration is key to creating solutions. Every day we strengthen our own expertise through collaborations, partnerships, and joining forces with other companies, universities, and experts from different sectors with diverse backgrounds, all helping us gain the knowledge and experience to find that unique material our customers need. It is with this in mind that we also invite you to innovate with us!
There is no innovation without science, and no science without research.
At Olive & Branch M&D our product development program is built on the belief that only strong research can create truly unique, lasting products that can generate real results. Central to our research and innovation efforts, are three key facets:
- Advanced Research: we are continuously researching to enrich our scientific knowledge about chemicals, raw materials, new active ingredients, and new advances in materials technology. Each day our employees research and discover, ultimately, to invent and develop products that meet the highest standards of quality and safety, and the needs and aspirations of our customers.
- Innovation Assets: unique active ingredients, formulation skills, and evaluation expertise, are what we call innovation assets. Our level of strength in these asset areas dictate our market competitive advantages. If we are strong in each area, we will continually have access to new elements, molecules, or ingredients which we can then develop into a finished product, that can be brought to market after in-depth evaluation to determine safety and effectiveness.
- Innovation Values: underpinning our innovation strategy are fundamental values that influence each phase of our research and innovation process. These values are: - product safety is a priority, have respect for the environment, and a good price vs performance relationship is essential for success.
At Olive & Branch M&D, research and innovation, ingenuity, and honesty are part of our DNA. We are constantly reimagining the products and solutions we offer our customers in order to make their work and lives better. Discover examples of our commitment to innovation in each of our product categories, as well as the areas where we differentiate.